Extra Credit Projects Runs Fly Safe Campaign for Grand Rapids Airport

GRAND RAPIDS, MICH — The new advertising campaign for Gerald R. Ford International Airport (GFIA) encourages safe travels this season in West Michigan. The 2021 “Fly Safe. Fly Ford.” initiative, and marketing efforts were developed by advertising and design agency, Extra Credit Projects (ECP).

The campaign features a continued focus on cleaning and safety, while expanding to promote new and returning routes and encourage travel,” said Stephen Clark, Director of Commercial Development at GFIA. “[We are] bringing refined messaging, creative design and a continued cohesive voice across mediums to our marketing.”

With vibrant imagery and relevant messaging, the campaign can be experienced through digital web banner ads, social media, streaming TV, radio, billboards, print ads and more through the first half of the year.

For more information about this campaign contact Rob Jackson at 616.454.2955 or rob@extracreditprojects.com.

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