Creative

Intersection’s Landmark Partnership with TikTok

NEW YORK–(BUSINESS WIRE)–Intersection, an experience-driven out-of-home media and technology company, has announced a dynamic partnership with TikTok and LinkNYC, New York City’s largest, cutting-edge digital network. Aligning with TikTok’s innovative ‘Out of Phone’ campaign offering, this signifies a monumental shift in digital advertising and brings the vibrancy of TikTok’s content […]

Look Who’s Up To Something!

We have a new advertiser in our classified ad section. Up to Something. Todd Turner and Richard Molinaro are the founders of Up to Something and they have a passion for creating memorable campaigns.  We asked Todd and Richard to share one of their campaigns and they picked a project they […]

1,000 New Billboard Designs in 2024

I am challenging myself to create 1,000 new billboard designs in 2024 starting February 1st with weekly updates every Friday on my progress throughout the challenge. The 1,000 new billboard designs will feature hundreds of new concepts for multiple business categories, public service messages, holiday messages, personal messages, up-for-grabs concepts, […]

Statsig Runs on Hundreds of San Francisco Billboards

SAN FRANCISCO–(BUSINESS WIRE)–Seattle-based startup Statsig, a leader in the product experimentation space, announced itself to San Francisco in a very noticeable way, reinforcing itself as a key player in revolutionizing how businesses use data to build products. Founded in 2021 by former Facebook engineers, Statsig has quickly risen to prominence by […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Tom Giesken on the Fentanyl Kills PSA

I recently was approached via email and then a phone conversation by Jeremy Bayless. Jeremy was a father who experienced a true tragedy. His daughter was basically murdered by someone who tainted a drug with a lethal dose of Fentanyl. Jeremy’s daughter was by no means a habitual drug user. […]

Last call to enter student OBIEs

This week is the last call to enter the inaugural Student OBIE Awards, sponsored by the Out of Home Advertising Association of America (OAAA). The final deadline for entries is this Friday, January 26. The grand prize is a paid trip to the OBIE Awards in San Diego, CA this […]

A Colorful Restaurant Billboard in New York

  Billboard Insider talked with Erisa Higaki about a mural installation in Brooklyn, New York. Erisa what’s your background? I am a graphic installation artist from Japan currently living in New York City.   I help turn original art into murals. I have been doing installations mostly for museums and galleries. […]

New Pass It On Campaign

  Thank you for your tremendous support of our ongoing campaigns promoting positive values! The Foundation for a Better Life® is excited to share our latest lineup of billboards with a collection of recent releases and past favorites. We believe they are not only timely but inspiring and are confident […]

Clear Channel Outdoor runs Big Brothers Sisters of America Campaign

New York, NY – Clear Channel Outdoor (NYSE: CCO), one of the world’s largest out of home (OOH) media providers, and Big Brothers Sisters of America (BBBSA), the preeminent one-to-one youth mentoring organization in the United States, today announced the launch of a nationwide digital out-of-home (DOOH) media campaign timed […]