Business

Company of the Day – MH Outdoor Media

Company: MH Outdoor Media, LLC Headquarters: 11757 Katy Freeway Suite 1500 Houston, Texas 77079 Markets: Alabama, Texas, Tennessee, Georgia, Louisiana, and Florida Phone: 281-596-6475 Email: jburkett@machaik.com A member of the Mac Haik family of companies, founded in July 2011 in Houston, Texas. Historically Mac Haik has owned, operated and leased a few outdoor advertising […]

Geopath Market Spotlight: New Orleans

Did you know: New Orleans was founded in 1718. New Orleans was once the capital of French territory in America. New Orleans has more miles of canals than Venice, Italy. This week’s Geopath Market Spotlight focuses on the New Orleans DMA. Infographics for the top DMAs and much more are […]

Company of the Day: Media Choice

Company:  Media Choice Market:  Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice operates a plant with 500 display faces in Central, South and East Texas,  and a few digital billboard faces in the Chicago DMA. The company was started in 1997 and is […]

Football + Billboards = Touchdown

Rutgers is using billboards to kick off the 150th anniversary of the first college game (Rutgers versus Princeton on November 6, 1869). To generate buzz about college football — and Rutgers — these “Birthplace of College Football” billboards appear in markets hosting college bowl games: Dallas (Cotton Bowl) Miami (Orange […]

Billboard Insider Classifieds December 22, 2018

“The response has been excellent.  Excellent investment.”  Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  […]

Hall of Famer George Merovich to Retire

Just out of the Navy, George Merovich started in the winter of 1972 with Penn Advertising in York, PA — as a bill poster. Forty-seven years later, at Lamar’s regional office in York, PA, Merovich is responsible for development in 18 markets, from Providence to parts of Ohio.  He also […]

Almost…Almost is Never Enough

By Haleigh Powell, Huntington Outdoor Have you ever seen the movie “The Greatest Showman?” The entire movie is about a boy striving to become better and more in life. Throughout the movie, you watch as he gives up everything in life to achieve “success.” At the end of the movie, […]

New and Noted December 21, 2018

The New York Times did a nice feature this week called Digital Data Gives Billbaord Owners More Reason to Love a Good Traffic Jam.  It quotes Lamar’s John Miller, Clear Channel Outdoor’s Dan Levi, Outfront Media’s Jeremy Male and iHeart’s Robert Pittman on how they use data to target commuters […]

Tech Talks: Describe Today’s OOH to a Non-Techie

  By Nicole Randall OAAA Communications Senior Director OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA spotlights the Innovations Committee, asking members: “The OOH industry is rapidly evolving as innovative technologies are introduced and deployed. How would you describe today’s dynamic OOH medium to a non-techie?” […]

Company of the Day: Logan Outdoor Advertising

Company:  Logan Outdoor Advertising Markets: Florida Headquarters:  1716 W. Lemon Street, Tampa, Florida  33606 Phone: 813-253-3367 Email: info@loganoutdoor.com Logan Outdoor operates a billboard plant in Central Florida.  The company’s markets include: Tampa, St Petersburg, Clearwater and the surrounding counties.