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The daily news you need to run your out of home advertising business. Friday, November 6, 2026
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    • What John Morgan Teaches About Life

      9 hours ago

      By Rod Rackley Half of John Morgan’s keynote in Dallas had nothing to do with out of home. It was about luck, failure and getting back up. If you run a billboard company, a print shop, a fab shop or a software business, I think it was the more useful […]

    Recent Posts

    • What John Morgan Teaches About Life

      By Rod Rackley Half of John Morgan’s keynote in Dallas had nothing to do with out of home. It was about luck, failure and getting back up. If you run a billboard company, a print shop, a fab shop or a software business, I think it was the more
    • Lamar Advertising Revenues up 6.6% in 3Q 2026

      “We are ending 2026 with a lot of momentum,” was how Lamar Advertising CEO Sean Reilly summed up the the third quarter of 2026.  Here are the results of the Lamar Advertising 3Q earnings release and conference call sponsored and
    • Lamar’s John Miller is Retiring at the End of 2026

      John Miller, Lamar Advertising’s EVP of Sales and Marketing is retiring at the end of 2026. Miller has long been a respected leader at Lamar and across the OOH industry. He began his career as an account executive in Lafayette in 1981 and went
    • Moving Media New York Campaign Generates 408,000 Impressions

        By Regis Maher, OAAA MDMA Chair and President & Co-Founder, do it outdoors During Advertising Week New York, OAAA’s Moving and Dynamic Media Alliance (MDMA) took to the streets of Manhattan, bringing together moving media operators to
    • Company of the Day: OP Outdoor Promotions

      Company: Op Outdoor Promotions Markets: Colorado, Utah Address: 7100 North Broadway, #7G, Denver, CO. 80221 Email: jmansfeld@opoutdoor.com Phone: 720-206-0722 OP Outdoor promotions operates over 800 bus shelters including 600 shelters in the Denver
     



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    Business

    View all →
    • Lamar’s John Miller is Retiring at the End of 2026

      November 6, 2026
      John Miller, Lamar Advertising’s EVP of Sales and Marketing is retiring at the end of 2026…
    • Company of the Day: OP Outdoor Promotions

      November 6, 2026
      Company: Op Outdoor Promotions Markets: Colorado, Utah Address: 7100 North Broadway, #7G, Denver…
    • Adams Outdoor Continues Acquisition Growth

      November 5, 2026
      The Myrtle Beach and Penneco acquisitions are the latest step in a year of rapid growth for Adams…
    • Company of the Day – Trotter Outdoor

      November 5, 2026
      Company: Trotter Outdoor Headquarters: Saluda SC 29138 Market: South Carolina Phone: 864.992.7057…
    • Haynes Sign Co Reflects on their Company and the Sale to Adams Outdoor

      November 4, 2026
      Insider announced the sale of Haynes Sign Company to Adams Outdoor yesterday.  Marty WIlliamson…
    • Penneco Outdoor Discusses Sale to Adams Outdoor

      November 4, 2026
        Williamson & Associates Mergers and Acquisitions is pleased to announce the successful…
    • Company of the Day: Trailhead MediaNovember 4, 2026
    • Adams Outdoor Acquires Haynes Sign Company and Invest Outdoor LTD Billboards in Myrtle Beach, South CarolinaNovember 3, 2026
    • Adams Outdoor Also Expands in Pennsylvania with Acquisition of 83 Billboard Faces from Penneco Outdoor AdvertisingNovember 3, 2026

    Digital Signs

    View all →
    • Moving Media New York Campaign Generates 408,000 Impressions

      November 6, 2026
        By Regis Maher, OAAA MDMA Chair and President & Co-Founder, do it outdoors During…
    • VIOOH partners with JCDecaux in the Baltics to bring programmatic DOOH buying to Estonia, Latvia and Lithuania

      November 5, 2026
        VIOOH partners with JCDecaux in the Baltics to bring programmatic DOOH buying to Estonia…
    • How to Win When the Planning Commission is Against You

      October 26, 2026
      Last week Las Vegas Billboards won an appeal before the Las Vegas City Council to convert a…
    • YESCO’s Jeff Young Receives World Sign Associates Humanitarian Award

      October 26, 2026
      DENVER – October 2026 – WSA is pleased to announce member Jeff Young, Young Electric Sign Company…
    • National CineMedia Adds 680 New Screens

      October 22, 2026
      NEW YORK–(BUSINESS WIRE)–Oct. 21, 2026– National CineMedia (NASDAQ:NCMI) (NCM)…
    • Watchfire Announces 12th Annual LED Sign Awards

      October 22, 2026
      DANVILLE, Ill. – October 21, 2026 – Watchfire today announced the winners of its annual LED Sign…
    • Wheat Ridge Planning Commission Recommends Four Digital Billboard ConversionsOctober 21, 2026
    • MMG Partners With OUTFRONTOctober 21, 2026
    • Daktronics Announces Strategic Cost Reduction and Manufacturing OptimizationOctober 15, 2026

    sales

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    • What’s Your Excuse Now?

      November 5, 2026
      By Nick Coston I’m going to start this little ramble off by immediately stating what the point of this piece is, so here it…
    • Grey Vick on Getting the City Council to Say Yes

      October 27, 2026
      Grey Outdoor Founder Grey Vick had this comment in response to our story yesterday about Las Vegas Billboards getting city…
    • What If Your Reps Loved Using Your CRM

      October 14, 2026
      Many OOH sales reps see their company’s Customer Relationship Management (CRM) system as a one-way street: they put information…
    • “Monkeys With Rate Cards” A Sequel to Last Week’s Piece

      October 7, 2026
      I’ve been writing moderately humorous pieces for the OOH industry now since 2015. While I lost count after the first five…
    • Who Are the Happiest Ad Salespeople?

      October 1, 2026
        By Nick Coston Any guesses? I’ll back up a bit. My first advertising sales gig was with Washingtonian Magazine, a…
    • Crafting the Perfect Portfolio for Billboard Owners: How Operators Can Showcase Their Inventory to Attract National Brands

      October 1, 2026
        When national brands plan a campaign, they’re often comparing several markets and operators at once. In that moment…
    • OAAA Sales Tips for 2027September 30, 2026
    • Automated AI Marketing Isn’t Marketing. It’s SpamSeptember 16, 2026
    • Building A Unique and Competitive DOOH Sales Strategy at Unleashed 26September 8, 2026

    Creative

    View all →
    • What John Morgan Teaches About Life

      November 6, 2026
      By Rod Rackley Half of John Morgan’s keynote in Dallas had nothing to do with out of home. It…
    • How the Biggest Buyer in Out of Home Runs His Billboards

      November 5, 2026
      This is the second article in a three part serices that Circle Graphics CEO Rod Rackley is writing…
    • Reflecting on One of the Best Keynotes in OAAA History. When Our Biggest Customer Took the Stage

      November 4, 2026
      By Rod Rackley I’ve been to 25 OAAA conferences. That’s a lot of hotel ballrooms and a…
    • Shel Starkman collection documents hand-painted billboards

      November 3, 2026
      SOUTHERN CALIFORNIA – Oct 29, 2026 – A privately held collection associated with…
    • Rate This Ad by Greg Callaham

      November 2, 2026
       Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the…
    • Garmin and Capital Sports Use Billboard For Product launch.

      October 29, 2026
      29 September 2026 — Anyone who recently travelled along the A12 near Utrecht may have witnessed a…
    • Clear Channel Outdoor and OUTFRONT Partner for Mammograms CampaignOctober 26, 2026
    • Rod Rackley on the importance of fresh copyOctober 23, 2026
    • Grandparents Day SuccessOctober 20, 2026

    Finance

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    • Lamar Advertising Revenues up 6.6% in 3Q 2026

      November 6, 2026
      “We are ending 2026 with a lot of momentum,” was how Lamar Advertising CEO Sean Reilly…
    • New Tradition Acquires Connell Outdoor

      November 4, 2026
        NEW YORK — November 3, 2026 — New Tradition, a leading independent out-of-home media company…
    • Clear Channel Receives CFIUS Clearance – Sale to Close Next Week

      October 8, 2026
      SAN ANTONIO, Oct. 7, 2026 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO)…
    • Clear Channel Outdoor confirms Mubadala Capital sale to close in 4Q 2026

      October 2, 2026
      Clear Channel Outdoor filed a form 8k yesterday confirming that the Mubadala sale will close before…
    • US Out of Home Stocks Underperform Market in 3Q 2026

      October 1, 2026
      US out of home stocks underperformed the market for the third quarter of 2026 as rising interest…
    • Capital spending averages 5.75% of revenue for the public out of home companies.

      September 30, 2026
      What should your annual capital expenditures be excluding large one-time acquisitions?  We’ve…
    • Verde Outdoor Unveils New Brand and WebsiteSeptember 28, 2026
    • Leverage Down and Debt Costs Stable for Public OOH Companies in 2Q 2026September 25, 2026
    • Lamar’s Sean Reilly Opens NasdaqSeptember 23, 2026

    Legal

    View all →
    • Keeping up with California: What Evolving Privacy Laws Mean for OOH

      October 30, 2026
      As states continue to strengthen consumer privacy protections, California remains at the forefront…
    • OAAA Legal Seminar Nov 11-12 in WA DC

      October 29, 2026
      Wednesday, November 11, 2026 5:00 PM – 7:00 PM Networking Reception Thursday, November 12…
    • Inglewood Billboard Battle Heads to the Ballot

      October 28, 2026
      The Los Angeles Times and LAist report that the billboard fight between the City of Inglewood, WOW…
    • Illinois Appeals Court Sends Billboard Property Tax Fight Back to Tax Board

      October 20, 2026
      Fourth District says the Property Tax Appeal Board failed to explain why billboards are taxable…
    • Richard Rothfelder on Local Government Budget Shortfalls: Creating Challenges and Opportunities for OOH

      October 15, 2026
      During our presentation on “Old Men in Outdoor” at the IBO conference last week, John…
    • Chris Rothfelder on Rights of First Refusal

      October 13, 2026
      Rights of first refusal (ROFR) can be a valuable addition to a billboard ground lease that can help…
    • Dubuque Iowa Tightens Sign CodeSeptember 30, 2026
    • OAAA Legal Seminar Nov 11-12September 22, 2026
    • Rothfelder on the Fall 2026 IBO ConferenceSeptember 15, 2026

    Lists

    View all →
    • Billboard Insider’s 2026 List of Billboard Structure Painting Contractors

      June 8, 2026
      “Which contractors paint billboard structures?” is a question Billboard Insider…
    • Billboard Insider’s Updated Contractor List March 2026

      March 4, 2026
      We’ve added several more names to our list of our of home contractors.  This updated list…
    • Billboard Insider’s Updated Contractor List 2026

      February 25, 2026
      We get frequent requests from readers for contractor and installation referrals.  Here’s a…
    • Updated Out of Home Acquisition List for 2025

      January 15, 2026
      We did well this year getting data together, but like always there are a few deals that slip…
    • Out of Home Acquisition List for 2025

      January 12, 2026
      Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written…
    • The 20 Fastest Growing US Roadside Companies in 2025

      August 7, 2025
      Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside…
    • Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital FacesJuly 7, 2025
    • Billboard Insider’s 2025 List of North American Bulletin/Poster companies, Ranked by FacesJuly 3, 2025
    • Billboard Insider’s List of the 20 Largest North American Bulletin/Poster Companies, Ranked by FacesJuly 2, 2025

    Podcasts

    View all →
    • Dan Franklin Loves Easements

      October 28, 2026
      Neil Bell interviewed Franklin Outdoor President Dan Franklin on the Bell Board Podcast. Franklin…
    • Adrian Buice on Building a Digital Billboard

      September 28, 2026
      Neil Bell interviewed Amplify Outdoor Founder Adrian Buice on the Bell Board podcast while Amplify…
    • Hal and Diana Stevenson on Grace and Persistence

      September 9, 2026
      Neil Bell just interviewed Grace Outdoor owners Hal and Diana Stevenson on the Bell Board Podcast…
    • Rachel Rogers and Ian Dallimore on Getting in the Room

      September 8, 2026
      Lamar Advertising VP of Digital Growth Ian Dallimore interviewed Rachel Roger, VP of National Sales…
    • John Murrow on having an equity fund for a partner

      August 14, 2026
      On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and…
    • John Murrow on converting statics to digital billboards

      August 13, 2026
      On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards…
    • John Murrow on managing lease costsAugust 12, 2026
    • The Walgreens Rule for Sign DevelopmentJune 17, 2026
    • Street Furniture Product Update: What OOH Media Owners Should KnowJune 11, 2026

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    10. LED versus Static: Why Digital Billboards 11,511 views

    Billboard Insider™

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