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The daily news you need to run your out of home advertising business. Monday, November 2, 2026
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      • The Ultimate OOH Sales Guide Digital or Print edition.
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    • Billy Tolson on Murals

      12 hours ago

        Billboard Insider is running an interview series with Fairmount Outdoor President Billy Tolson.  Billy has talked about finding his way from child acting to the out of home industry and what makes a good billboard lease.  Today he talks about his California murals business. How did you enter the California […]

    Recent Posts

    • Billy Tolson on Murals

        Billboard Insider is running an interview series with Fairmount Outdoor President Billy Tolson.  Billy has talked about finding his way from child acting to the out of home industry and what makes a good billboard lease.  Today he talks
    • Two-thirds of Billboard Insider Readers Accept Percentage Leases

      Last week we polled Billboard Insider readers as to whether they accept percentage leases where the landlord’s rent is a percent of the revenues generated by a billboard.  Two-thirds of our readers accept percentage leases.  Here are the
    • Borrell’s New Forecast Shows Digital Advertising Growing Faster

      Borrell Associates has released a new advertising report.  We asked Gordon Borrell what it means for the out of home industry and he said this: “Out of Home continues to defy the gravity that other forms of traditional media have been
    • Rate This Ad by Greg Callaham

       Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done
    • Company of the Day: Trans-Ad Outdoor

      Company: Trans-Ad Outdoor Markets: Connecticut Address: 13 Pond View Terrace, Branford, Connecticut 06405 Email: info@transadoutdoor.com Phone: 860-266-7598 Trans Ad operates a transit advertising business in Connecticut.  The company was founded
     



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    Business

    View all →
    • Billy Tolson on Murals

      November 2, 2026
        Billboard Insider is running an interview series with Fairmount Outdoor President Billy…
    • Two-thirds of Billboard Insider Readers Accept Percentage Leases

      November 2, 2026
      Last week we polled Billboard Insider readers as to whether they accept percentage leases where the…
    • Borrell’s New Forecast Shows Digital Advertising Growing Faster

      November 2, 2026
      Borrell Associates has released a new advertising report.  We asked Gordon Borrell what it means…
    • Company of the Day: Trans-Ad Outdoor

      November 2, 2026
      Company: Trans-Ad Outdoor Markets: Connecticut Address: 13 Pond View Terrace, Branford, Connecticut…
    • Billboard Insider Classifieds October 31, 2026

      October 31, 2026
      We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis…
    • Order Your eBook of Our Guide to Leases, Easements and Real Estate!

      October 31, 2026
      Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for…
    • Sons in the Shadow: Surviving The Family Business As A Son Of The BossOctober 31, 2026
    • Justin Powell says percentage leases build a better landlord relationshipOctober 30, 2026
    • Outdoorlink Redesigns Portal Based On Operator FeedbackOctober 30, 2026

    Digital Signs

    View all →
    • How to Win When the Planning Commission is Against You

      October 26, 2026
      Last week Las Vegas Billboards won an appeal before the Las Vegas City Council to convert a…
    • YESCO’s Jeff Young Receives World Sign Associates Humanitarian Award

      October 26, 2026
      DENVER – October 2026 – WSA is pleased to announce member Jeff Young, Young Electric Sign Company…
    • National CineMedia Adds 680 New Screens

      October 22, 2026
      NEW YORK–(BUSINESS WIRE)–Oct. 21, 2026– National CineMedia (NASDAQ:NCMI) (NCM)…
    • Watchfire Announces 12th Annual LED Sign Awards

      October 22, 2026
      DANVILLE, Ill. – October 21, 2026 – Watchfire today announced the winners of its annual LED Sign…
    • Wheat Ridge Planning Commission Recommends Four Digital Billboard Conversions

      October 21, 2026
      On October 15, 2026 the Wheat Ridge Planning Commission recommended approval of an ordinance…
    • MMG Partners With OUTFRONT

      October 21, 2026
      Dubai, UAE – 20 October 2026 – Multiply Media Group (MMG), the UAE-headquartered Out-of-Home media…
    • Daktronics Announces Strategic Cost Reduction and Manufacturing OptimizationOctober 15, 2026
    • How Out of Home Wins in the AI EraOctober 14, 2026
    • Cieslok Group Expands its Montréal Digital NetworkOctober 14, 2026

    sales

    View all →
    • The Ultimate Out of Home Sales Guide – We Have Books in Stock!

      October 31, 2026
      Looking to search for the bestselling OOH sales book?  Here is what you will find. The Ultimate OOH Sales Guide is available in…
    • Grey Vick on Getting the City Council to Say Yes

      October 27, 2026
      Grey Outdoor Founder Grey Vick had this comment in response to our story yesterday about Las Vegas Billboards getting city…
    • What If Your Reps Loved Using Your CRM

      October 14, 2026
      Many OOH sales reps see their company’s Customer Relationship Management (CRM) system as a one-way street: they put information…
    • “Monkeys With Rate Cards” A Sequel to Last Week’s Piece

      October 7, 2026
      I’ve been writing moderately humorous pieces for the OOH industry now since 2015. While I lost count after the first five…
    • Who Are the Happiest Ad Salespeople?

      October 1, 2026
        By Nick Coston Any guesses? I’ll back up a bit. My first advertising sales gig was with Washingtonian Magazine, a…
    • Crafting the Perfect Portfolio for Billboard Owners: How Operators Can Showcase Their Inventory to Attract National Brands

      October 1, 2026
        When national brands plan a campaign, they’re often comparing several markets and operators at once. In that moment…
    • OAAA Sales Tips for 2027September 30, 2026
    • Automated AI Marketing Isn’t Marketing. It’s SpamSeptember 16, 2026
    • Building A Unique and Competitive DOOH Sales Strategy at Unleashed 26September 8, 2026

    Creative

    View all →
    • Rate This Ad by Greg Callaham

      November 2, 2026
       Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the…
    • Garmin and Capital Sports Use Billboard For Product launch.

      October 29, 2026
      29 September 2026 — Anyone who recently travelled along the A12 near Utrecht may have witnessed a…
    • Clear Channel Outdoor and OUTFRONT Partner for Mammograms Campaign

      October 26, 2026
      NEW YORK, October 23, 2026 – In honor of Breast Cancer Awareness Month, Clear Channel Outdoor and…
    • Rod Rackley on the importance of fresh copy

      October 23, 2026
      Circle Graphics Chairman, Rod Rackley has written a great white paper called The Creative…
    • Grandparents Day Success

      October 20, 2026
      Insider wrote in September about Lamar’s Grandparents’ Day Billboard Campaign.  Lamar…
    • Rate this Ad by Greg Callaham

      October 20, 2026
       Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the…
    • OBIE Winners AnnouncedOctober 19, 2026
    • Lind Media Highlights Mental Health Support Available to Veterans Across OhioOctober 13, 2026
    • Rate This Ad by Greg CallahamOctober 12, 2026

    Finance

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    • Clear Channel Receives CFIUS Clearance – Sale to Close Next Week

      October 8, 2026
      SAN ANTONIO, Oct. 7, 2026 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO)…
    • Clear Channel Outdoor confirms Mubadala Capital sale to close in 4Q 2026

      October 2, 2026
      Clear Channel Outdoor filed a form 8k yesterday confirming that the Mubadala sale will close before…
    • US Out of Home Stocks Underperform Market in 3Q 2026

      October 1, 2026
      US out of home stocks underperformed the market for the third quarter of 2026 as rising interest…
    • Capital spending averages 5.75% of revenue for the public out of home companies.

      September 30, 2026
      What should your annual capital expenditures be excluding large one-time acquisitions?  We’ve…
    • Verde Outdoor Unveils New Brand and Website

      September 28, 2026
      Tempe, AZ — Verde Outdoor Capital (VOC) is entering its next era of growth with broader financing…
    • Leverage Down and Debt Costs Stable for Public OOH Companies in 2Q 2026

      September 25, 2026
      Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising…
    • Lamar’s Sean Reilly Opens NasdaqSeptember 23, 2026
    • Lender Profile: Stark Capital SolutionsSeptember 22, 2026
    • Vastino Ventures Buys New England OOH Assets from Carlise Capital CorporationSeptember 21, 2026

    Legal

    View all →
    • Rothfelder & Falick on Billboard Law – Available in Softback

      October 31, 2026
        Rothfelder & Falick set out to provide the industry with one source for all aspects of…
    • Keeping up with California: What Evolving Privacy Laws Mean for OOH

      October 30, 2026
      As states continue to strengthen consumer privacy protections, California remains at the forefront…
    • OAAA Legal Seminar Nov 11-12 in WA DC

      October 29, 2026
      Wednesday, November 11, 2026 5:00 PM – 7:00 PM Networking Reception Thursday, November 12…
    • Inglewood Billboard Battle Heads to the Ballot

      October 28, 2026
      The Los Angeles Times and LAist report that the billboard fight between the City of Inglewood, WOW…
    • Illinois Appeals Court Sends Billboard Property Tax Fight Back to Tax Board

      October 20, 2026
      Fourth District says the Property Tax Appeal Board failed to explain why billboards are taxable…
    • Richard Rothfelder on Local Government Budget Shortfalls: Creating Challenges and Opportunities for OOH

      October 15, 2026
      During our presentation on “Old Men in Outdoor” at the IBO conference last week, John…
    • Chris Rothfelder on Rights of First RefusalOctober 13, 2026
    • Dubuque Iowa Tightens Sign CodeSeptember 30, 2026
    • OAAA Legal Seminar Nov 11-12September 22, 2026

    Lists

    View all →
    • Billboard Insider’s 2026 List of Billboard Structure Painting Contractors

      June 8, 2026
      “Which contractors paint billboard structures?” is a question Billboard Insider…
    • Billboard Insider’s Updated Contractor List March 2026

      March 4, 2026
      We’ve added several more names to our list of our of home contractors.  This updated list…
    • Billboard Insider’s Updated Contractor List 2026

      February 25, 2026
      We get frequent requests from readers for contractor and installation referrals.  Here’s a…
    • Updated Out of Home Acquisition List for 2025

      January 15, 2026
      We did well this year getting data together, but like always there are a few deals that slip…
    • Out of Home Acquisition List for 2025

      January 12, 2026
      Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written…
    • The 20 Fastest Growing US Roadside Companies in 2025

      August 7, 2025
      Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside…
    • Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital FacesJuly 7, 2025
    • Billboard Insider’s 2025 List of North American Bulletin/Poster companies, Ranked by FacesJuly 3, 2025
    • Billboard Insider’s List of the 20 Largest North American Bulletin/Poster Companies, Ranked by FacesJuly 2, 2025

    Podcasts

    View all →
    • Dan Franklin Loves Easements

      October 28, 2026
      Neil Bell interviewed Franklin Outdoor President Dan Franklin on the Bell Board Podcast. Franklin…
    • Adrian Buice on Building a Digital Billboard

      September 28, 2026
      Neil Bell interviewed Amplify Outdoor Founder Adrian Buice on the Bell Board podcast while Amplify…
    • Hal and Diana Stevenson on Grace and Persistence

      September 9, 2026
      Neil Bell just interviewed Grace Outdoor owners Hal and Diana Stevenson on the Bell Board Podcast…
    • Rachel Rogers and Ian Dallimore on Getting in the Room

      September 8, 2026
      Lamar Advertising VP of Digital Growth Ian Dallimore interviewed Rachel Roger, VP of National Sales…
    • John Murrow on having an equity fund for a partner

      August 14, 2026
      On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and…
    • John Murrow on converting statics to digital billboards

      August 13, 2026
      On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards…
    • John Murrow on managing lease costsAugust 12, 2026
    • The Walgreens Rule for Sign DevelopmentJune 17, 2026
    • Street Furniture Product Update: What OOH Media Owners Should KnowJune 11, 2026

    Most Viewed Posts

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    6. Catalyst Outdoor sells to Lamar and Clear Channel Outdoor 13,378 views
    7. Billboard Insider’s Top Women Out of Home Execs. 12,156 views
    8. The Top 20 US Bulletin/Poster Companies Ranked by Faces 11,759 views
    9. LED versus Static: Why Digital Billboards 11,507 views
    10. Netflix buys 32 Regency billboards for $150 million 11,299 views

    Billboard Insider™

    The daily news you need to run your out of home advertising business.

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